Exploring corporate strategy
Author(s)
Bibliographic Information
Exploring corporate strategy
Prentice Hall/Financial Times, an imprint of Pearson Education, 2006
7th enhanced media ed
- : text and cases
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Note
Includes bibliographical references and indexes
Description and Table of Contents
Table of Contents
PART ONE: INTRODUCTION 1. Introducing strategy Commentary on Part I: Strategy lenses PART TWO: THE STRATEGIC POSITION 2. The Environment 3. Strategic Capability 4. Expectations and Purposes Commentary on Part II: Coping with complexity: the business idea' PART THREE: STRATEGIC CHOICES 5. Business-Level Strategy 6. Corporate-Level and International Strategy 7. Directions and Methods of Development Commentary on Part III: Strategy selection PART FOUR: STRATEGY IN ACTION 8. Organising for Success 9. Enabling Success 10. Managing Strategic Change Commentary on Part IV: Strategy into Action PART FIVE: HOW STRATEGY DEVELOPS 11. Understanding Strategy Development Commentary on Part V Strategy development in organisations
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