An investigation of the concept of store loyalty as a basis for marketing strategy

Author(s)

• Enis, Ben M.

Bibliographic Information

An investigation of the concept of store loyalty as a basis for marketing strategy

Ben Melvin Enis

University Microfilms, [1967]

Note

Reprint of author's thesis (Ph.D.) -- Louisiana State University and Agricultural and Mechanical College, 1967

Bibliography: leaves 205-211

Details

• NCID: BA78176472
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Ann Arbor, Mich.
• Pages/Volumes: xiii, 228 leaves
• Size: 20 cm