Advertising to children on TV : content, impact, and regulation

Author(s)

• Gunter, Barrie
• Oates, Caroline
• Blades, Mark

Bibliographic Information

Advertising to children on TV : content, impact, and regulation

Barrie Gunter, Caroline Oates and Mark Blades

Lawrence Erlbaum, 2005

• : cloth : alk. paper
• : pbk. : alk. paper

Note

Includes bibliographical references (p. 171-195) and indexes

Details

• NCID: BA78634679
• ISBN:
  • 0805844880
  • 080585830X
• LCCN: 2004043266
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Mahwah, N.J.
• Pages/Volumes: ix, 209 p.
• Size: 24 cm
• Classification:
  • LCC : HQ784.T4
  • DC22 : 302.23/45/083
• Subject Headings:
  • LCSH : Television advertising and children
  • LCSH : Advertising and children