Management, marketing and promotion of library services based on statistics, analyses and evaluation

Author(s)

• Flaten, Trine Kolderup

Bibliographic Information

Management, marketing and promotion of library services based on statistics, analyses and evaluation

edited by Trine Kolderup Flaten

（IFLA publications, 120/121）

K.G. Saur, 2006

Note

Includes bibliographical references

Details

• NCID: BA79491409
• ISBN:
  • 9783598218484
• Country Code: gw
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: München
• Pages/Volumes: 462 p.
• Size: 22 cm
• Subject Headings:
  • LCSH : Libraries -- Marketing
  • LCSH : Public relations -- Information services
  • LCSH : Public relations -- Libraries
  • LCSH : Advertising -- Information services
• Parent Bibliography ID:
  • BA00155113