Reputation management : the key to successful public relations and corporate communication

著者

• Doorley, John
• Garcia, Helio Fred
• Osborn, Julie M.

書誌事項

Reputation management : the key to successful public relations and corporate communication

John Doorley and Helio Fred Garcia ; illustrated by Julie M. Osborn

Routledge, c2007

• : pbk
• : hbk

注記

Includes bibliographical references (p. 409-419) and index

• NII書誌ID(NCID): BA79544786
• ISBN:
  • 0415974712
  • 0415974704
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: xxiv, 432 p.
• 大きさ: 26 cm
• 件名:
  • LCSH : Public relations
  • LCSH : Communication in organizations