Identifying the extensive and intensive effects of generic advertising on the household demand for fluid milk and cheese

Author(s)

• Schmit, Todd M.
• New York State College of Agriculture and Life Sciences. Dept. of Applied Economics and Management

Bibliographic Information

Identifying the extensive and intensive effects of generic advertising on the household demand for fluid milk and cheese

by Todd M. Schmit ... [et al.]

（NICPRE / National Institute for Commodity Promotion Research & Evaluation, 01-01）（A.R.M.E. research bulletin, 2001-01）

Dept. of Applied Economics and Management, College of Agriculture and Life Sciences, Cornell University, [2001]

Note

Cover title

"January 2001."

Includes bibliographical references (p. 27-29)

Details

• NCID: BA79597545
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Ithaca, N.Y.
• Pages/Volumes: 29 p.
• Size: 28 cm
• Classification:
  • LCC : HD9275.U5
• Subject Headings:
  • LCSH : Advertising -- Milk trade -- United States
  • LCSH : Advertising -- Cheese industry -- United States
  • LCSH : Advertising -- Farm produce -- United States
• Parent Bibliography ID:
  • BA79471092
  • BA35506553