Buzzmarketing : get people to talk about your stuff

Author(s)

• Hughes, Mark

Bibliographic Information

Buzzmarketing : get people to talk about your stuff

Mark Hughes

Portfolio, 2005

• : hard

Other Title

Buzz marketing

Note

Includes bibliographical references (p. [229]-233) and index

Details

• NCID: BA79609542
• ISBN:
  • 1591840929
• LCCN: 2004060233
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: x, 242 p.
• Size: 24 cm
• Classification:
  • LCC : HF5827.95
  • DC22 : 659.13/3
• Subject Headings:
  • LCSH : Word-of-mouth advertising
  • LCSH : Publicity
  • LCSH : Mass media and business
  • LCSH : Marketing