Crafting and executing strategy : the quest for competitive advantage : concepts and cases

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書誌事項

Crafting and executing strategy : the quest for competitive advantage : concepts and cases

Arthur A. Thompson, Jr., A.J. Strickland III, John E. Gamble

McGraw-Hill/Irwin, c2005

14th ed

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注記

Rev. ed. of: Strategic management. 13th ed. c2003

Includes bibliographical references and indexes

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