The management of intellectual property
著者
書誌事項
The management of intellectual property
(New horizons in intellectual property)
Edward Elgar, c2006
大学図書館所蔵 全7件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
This book brings together innovative contributions on the management of intellectual property (IP) and intellectual property rights by an esteemed and multi-disciplinary group of economists, management scientists, accountants and lawyers.
Offering a broad and enlightening picture of the measurement and management of IP, the contributors argue that the shift towards a knowledge-based economy has increased the importance of IP and more generally, intangible assets, as a focus for company decision-making behaviour. The book explores these intangible assets, which are driven by investments in R&D, marketing, education and training, management information systems and organizational structure. The inherent risk in the development of such assets - born from the involvement of creativity and innovation - is also discussed.
The Management of Intellectual Property should prove of use to both students of management and managers in the field who have to make decisions with regard to investments in, and the protection of, IP and other intangible assets.
目次
Contents:
PART I: INTRODUCTION
1. The Management of Intellectual Property: Introduction
Derek Bosworth
PART II: PERSPECTIVES ON INTELLECTUAL PROPERTY AND INTANGIBLE ASSETS
2. A Legal Perspective
Andrew F. Christie
3. An Accounting Perspective
Anne Wyatt
4. A Management Perspective
Laurie Hunter
5. An Economic Perspective
Derek Bosworth and Elizabeth Webster
PART III: INTELLECTUAL PROPERTY AND COMPANY PERFORMANCE
6. Market Valuation of US and European Intellectual Property
Dirk Czarnitzki, Bronwyn H. Hall and Raffaele Oriani
7. Market Valuation of UK Intellectual Property: Manufacturing, Utility and Financial Services Firms
Christine Greenhalgh and Mark Rogers
8. Market Valuation of Australian Intellectual Property
William Griffiths and Elizabeth Webster
9. Innovation Scoreboards: An Australian Perspective
Paul H. Jensen and Alfons Palangkaraya
PART IV: UNDERSTANDING THE USE OF INTELLECTUAL PROPERTY BY FIRMS
10. Intellectual Property and Company Performance: Company Case Study Evidence
Derek Bosworth
11. Use of Intellectual Property by the UK Financial Services Sector
Mark Rogers and Christine Greenhalgh
12. Understanding the Patenting Behaviour of Firms
Carine Peeters and Bruno van Pottelsberghe de la Potterie
PART V: INTELLECTUAL PROPERTY AND STRATEGIC DECISION-MAKING
13. IP-Valuation as a Tool to Sustain Innovation
Eric J. Iversen and Aris Kaloudis
14. Patent Valuations and Real Options
Robert Pitkethly
15. Valuing Patents and Patent Portfolios from a Corporate Perspective: Theoretical Considerations, Applied Needs and Future Challenges
Markus Reitzig
Index
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