Strategic management : an integrated approach

書誌事項

Strategic management : an integrated approach

Charles W.L. Hill, Gareth R. Jones

Houghton Mifflin Co., c2007

7th ed

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

A pace-setting market leader, Hill/Jones' "Strategic Management" is known for its scholarship, readability and its "hands on" method of involving students in strategic management, in order to improve the quality of their learning experience. The Seventh Edition retains these successful attributes to help students identify and focus on the core concepts and issues in the field. It integrates cutting-edge research, rising trends in strategy and hot topics.

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