Tourism management : managing for change
著者
書誌事項
Tourism management : managing for change
Butterworth-Heinemann, 2007
2nd ed.
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注記
Includes bibliographical references and index
1st ed.: 2003
内容説明・目次
内容説明
"Tourism Management: Managing for Change" is a complete synthesis of tourism, from its beginnings through to the major impacts it has on today's global community, the environment and economy. Provocative and stimulating, it challenges the conventional thinking and generates reflection, thought and debate. This bestselling book is now in its second edition and has been fully revised with updated statistics and a complete set of brand new case studies. "Tourism Management" covers the fundamentals of tourism, introducing the following key concepts: The development of tourism; Tourism supply and demand; Sectors involved: transport, accommodation, government; and The future of tourism: including forecasting and future issues affecting the global nature of tourism. In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within a degree level course. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers.
A complete synthesis of the tourism industry, second edition includes a complete set of new case studies including 2012 Olympics, Southwest airlines, and policies for tourism in South Africa, as well as updated statistics. A companion website packed with extra resources both for students and lecturers.
目次
- Introduction Tourism Today why is it a global phenomenon embracing all our lives?
- Tourism Its origins, growth and future
- Demand for tourism Why do people engage in tourism?
- The Supply of Tourism
- Transporting the tourist I: Surface transport
- Transporting the tourist II: The aviation sector
- Accommodation and Hospitality Services
- Tour operating and travel retailing
- Visitor attractions (Jo Connell and Stephen J. Page)
- The management of tourism
- The public sector in tourism
- Managing the visitor and tourist sites
- The future of tourism: Post tourism?
- Index
「Nielsen BookData」 より
