Managerial economics : theory, applications, and cases
Author(s)
Bibliographic Information
Managerial economics : theory, applications, and cases
W.W. Norton, c2005
6th ed
- : hbk
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Note
Other authors: Neil A. Doherty, Keith Weigelt, Edwin Mansfield
Includes bibliographical references and index
Description and Table of Contents
Description
Developed at the Wharton School, this textbook helps MBA students transfer economic principles to the business world, and presents tools for analyzing demand, consumer behavior, production, costs, market structure, pricing, and risk. The final section discusses public regulation, the patent system, foreign trade, and overseas plants. The sixth edit
by "Nielsen BookData"