Management of strategy : concepts and cases
著者
書誌事項
Management of strategy : concepts and cases
Thomson/South-Western, c2007
大学図書館所蔵 件 / 全1件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes index
"International student edition" -- cover
内容説明・目次
内容説明
"Strategic Management: Competitiveness and Globalization 7th Edition" provides the most accurate, relevant, and complete presentation of strategic management today. Each edition is thoroughly updated to include cutting edge research and trends that are shaping business strategy. The authors guide students through the strategic management process using a unique model that blends the classic industrial organizational model with the resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage. Throughout the text carefully selected examples and highlights help put the ideas presented into context. The text's stunning four color design, illustrative models and figures also helps to focus students attention on the key points. In addition to the concepts portion, the text includes 35 compelling case studies or you can easily build your own case selections from premier providers such as Harvard, Ivey, and Darden.
目次
PART I. STRATEGIC MANAGEMENT INPUTS. 1. Strategic Management and Strategic Competitiveness. 2. The External Environment: Opportunities, Threats, IndustryCompetition, and Competitor Analysis. 3. The Internal Environment: Resources, Capabilities, and CoreCompetencies. PART II. STRATEGIC ACTIONS: STRATEGY FORMULATION. 4. Business-Level Strategy. 5. Competitive Rivalry and Competitive Dynamics. 6. Corporate-Level Strategy. 7. Acquisition and Restructuring Strategies. 8. International Strategy. 9. Cooperative Strategy. PART III. STRATEGIC ACTIONS: STRATEGYIMPLEMENTATION. 10. Corporate Governance. 11. Organizational Structure and Controls. 12. Strategic Leadership. 13. Strategic Entrepreneurship. PART IV. CASES.
「Nielsen BookData」 より
