Routledge handbook of sports sponsorship : successful strategies

Author(s)

• Ferrand, Alain
• Torrigiani, Luiggino
• Camps, Andreu

Bibliographic Information

Routledge handbook of sports sponsorship : successful strategies

Alain Ferrand, Luiggino Torrigiani and Andreu Camps i Povill ; translated by Pierre-François Lalonde and Elizabeth Christopherson

Routledge, 2007

• : hbk
• : pbk

Other Title

Sports et sponsoring

Note

First published 2006 in French language edition

Includes bibliographical references (p. 266-270) and index

Details

• NCID: BA81514937
• ISBN:
  • 9780415401104
  • 9780415401111
• LCCN: 2006017953
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Original Language Code: fre
• Place of Publication: London ; New York
• Pages/Volumes: viii, 278 p.
• Size: 26 cm
• Classification:
  • LCC : K3702
  • DC22 : 344/.099
• Subject Headings:
  • LCSH : Sports sponsorship -- Law and legislation
  • LCSH : Sports sponsorship