Politicians and rhetoric : the persuasive power of metaphor
Author(s)
Bibliographic Information
Politicians and rhetoric : the persuasive power of metaphor
Palgrave Macmillan, 2006
- : pbk
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Note
Includes bibliographical references (p. 228-232) and indexes
Description and Table of Contents
Description
This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.
Table of Contents
Preface Persuasion, Legitimacy and Leadership Churchill: Metaphor and Heroic Myth Martin Luther King: Messianic Myth Margaret Thatcher and the Myth of Boedicia Clinton and the Rhetoric of Image Restoration Tony Blair and Conviction Rhetoric George W.Bush and the Rhetoric of Moral Accounting Myth, Metaphor and Leadership Appendices 1-11: Corpora and Classification of Metaphors Bibliography Index
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