Growing local value : how to build business partnerships that strengthen your community
著者
書誌事項
Growing local value : how to build business partnerships that strengthen your community
(The Social venture network series)
Berrett-Koehler, c2007
- : pbk
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注記
Includes bibliographical references (p. 167-168) and index
内容説明・目次
内容説明
Hanna Andersson founder Gun Denhart and successful entrepreneur Laury Hammel show how every aspect of a business (from product creation to employee recruitment to vendor selection) holds the dual promise of bigger profits and a stronger local community
With practical tools and real-life examples of the best practitioners and techniques of values-driven business, Growing Local Value provides a framework for the full spectrum of ways in which a business can contribute to its community, and the benefits a company receives when it does so.
Key features
Offers tried-and-tested practical advice and a variety of real life examples in a short, convenient format. This cheap, user-friendly guide facilitates immediate real-world implementation
In each chapter, the authors walk readers through key best practices and share inspiring stories of how a host of socially responsible entrepreneurs have already made substantial contributions to their community
目次
Introduction
Chapter One: The Business/Community Connection
Chapter Two: Creating Products and Services that Meet Community Needs
Chapter Three: Providing Satisfying and Well-paying Jobs to Community Residents
Chapter Four: Building Strong Local Communities by Helping Preserve the Environment
Chapter Five: Building Strong Local Communities by Partnering with Nonprofits
Chapter Six: Building Strong Local Communities Through Responsible Business Partnerships
Chapter Seven: Raising Capital and Rewarding Investors in Ways that Build Strong Communities
Chapter Eight: Business and Community Self-Assessment
Chapter Nine: The Future of the Connection between Business and the Community
Resources
「Nielsen BookData」 より