Business intelligence for telecommunications
著者
書誌事項
Business intelligence for telecommunications
(Informa telecoms & media)
Auerbach Publications, c2007
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注記
Includes bibliographical references (p. 283-286) and index
内容説明・目次
内容説明
Bringing together market research reports, business analyst briefings, and technology references into one comprehensive volume, Business Intelligence for Telecommunications identifies those advances in both methods and technology that are being employed to inform decision-making and give companies an edge in the rapidly growing and highly competitive telecommunications industry.
The author provides clear explanations without technical jargon, followed by in-depth descriptions regarding both the collection and use of information. He defines the recognized stages of business intelligence, examines issues arising from the emergence of customer-centric business models, and identifies areas that are likely to require research in the near future.
目次
Introduction. The New Economics of Business Intelligence. Business Intelligence Styles. Business Intelligence Impact: Telecommunication. Business Intelligence: Issues & Challenges. Telecommunication Sector: Driving Technologies for Customer. Business Intelligence Roadmap. Business Intelligence in the Telecommunication Sector: Opportunities, Limitations, and Risks. The Next Generation of Business Intelligence. Identifying the Market. Conclusions.
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