Applied multidimensional scaling : a comparison of approaches and algorithms

Author(s)

• Green, Paul E.
• Rao, Vithala R.

Bibliographic Information

Applied multidimensional scaling : a comparison of approaches and algorithms

Paul E. Green [and] Vithala R. Rao

（Editors' series in marketing）

Dryden press, c1972

Note

References: p. 273-284

Details

• NCID: BA82045897
• ISBN:
  • 0030802717
• LCCN: 70159398
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Hinsdale
• Pages/Volumes: xviii, 292 p
• Size: 24 cm
• Classification:
  • LCC : HF5415.3
  • DC : 658.8/34
• Subject Headings:
  • LCSH : Consumers' preferences
  • LCSH : Marketing research -- Statistical methods
  • LCSH : Scaling (Social sciences)
• Parent Bibliography ID:
  • BA03810543