Strategic management : new rules for old Europe
著者
書誌事項
Strategic management : new rules for old Europe
Gabler, c 2006
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Lecturers and researchers at Saarland University's Europa-Institut present the latest findings and trends of their most important research topics. They discuss the present state of the art in European management, focussing on the areas of marketing & commerce, finance, human resource management & entrepreneurship, as well as European policy.
目次
Changes in the Institutional Environment Changes for Companies: Outside-Inside- Perspective Changes for Companies: Inside-Outside-Perspective Consequences for Germany
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