Small is the new big : and 183 other riffs, rants, and remarkable business ideas
著者
書誌事項
Small is the new big : and 183 other riffs, rants, and remarkable business ideas
（Penguin books）（Penguin business）
Penguin, 2007
- : pbk
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注記
"First published in the United States of America by Portfolio, ... 2006"--T.p. verso
Includes index
内容説明・目次
内容説明
As one of today's most influential business thinkers, Seth Godin has now collected the most provocative short pieces from his pioneering blog. This book also includes his most popular columns from Fast Company magazine and several of the short e-books he has written in the last few years.
Includes:Clinging to Your Job Title?The Persistence of Really Bad IdeasThe Seduction of 'Good Enough'Judging a Book by its CoverDo Less
Small is the New Big is packed with inspiring ideas: as Godin says in his introduction, 'I'm certain that you're smart enough to see the stuff you've always wanted to do buried deep inside one of these riffs. And I'm betting that once inspired, you'll actually make something happen.'
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