Big in Asia : 30 strategies for business success

著者

書誌事項

Big in Asia : 30 strategies for business success

Michael Backman & Charlotte Butler

Palgrave Macmillan, c2007

New ed., expanded and fully updated

  • : pbk

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注記

Includes bibliographical references and index

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内容説明・目次

内容説明

Companies operating in post-crisis Asia find themselves confronted by obstacles that hinder development and progress. Written by two leading analysts, this book identifies the transformation of the competitive landscape in Asia. By focusing on the main difficulties faced by companies it provides a series of strategies for business success and show how to avoid failure in Asia. This is an essential guide for companies who wish to make it big in Asia.

目次

  • Part I: HIT THE GROUND RUNNING Strategy 1: Information is Power Strategy 2: Know the Firm, Know the Family: Dealing with Asian Firms Strategy 3: Understand Asia's Overseas Chinese Strategy 4: Understand Asia's Overseas Indians Strategy 5: Dealing with Information Ambiguity, Local Consultants & Accounting Firms Part II: ON THE GROUND Strategy 6: Network like a Local
  • Negotiate like a Westerner Strategy 7: Taking the M&A Route? Strategy 8: Managing the Partnership with the Southeast Asian Firm Strategy 9: Managing the Partnership with the Northeast Asian Firm Strategy 10: Avoid Post-Acquisition Trauma Part III: BUILDING UP Strategy 11: Send the Right People Strategy 12: Cross the Cultural Divide Strategy 13: Managing Change Strategy 14: Intellectual Property Abuse: Contain the Risks Strategy 15: Selling Consulting Services in Asia Part IV: STAYING UP Strategy 16: Tilt the Playing Field Strategy 17: 'Think Global
  • Act Local' - but how far? Strategy 18: Caveat Emptor: Beware the Banks of Asia Strategy 19: Avoid Blood Loss as a Minority Shareholder Strategy 20: China! Cut through the Gloss Part V: STAYING CLEAN Strategy 21: Negotiate the Law in Asia: Bankruptcy, Contracts & Defamation Strategy 22: Ethical Traps on the Road to being Big in Asia Strategy 23: Corruption: The Business Practice that Dare not Speak its Name Strategy 24: Dancing with the Devil: Doing Business with Asia's Politicians and their Families Strategy 25: When things go Wrong...

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