Selling the economic miracle : economic reconstruction and politics in West Germany, 1949-1957

Bibliographic Information

Selling the economic miracle : economic reconstruction and politics in West Germany, 1949-1957

Mark E. Spicka

(Monographs in German history, v. 18)

Berghahn Books, 2007

  • : hbk

Available at  / 13 libraries

Search this Book/Journal

Note

Includes bibliographical references (p. [262]-276) and index

Description and Table of Contents

Description

Through an examination of election campaign propaganda and various public relations campaigns, reflecting new electioneering techniques borrowed from the United States, this work explores how conservative political and economic groups sought to construct and sell a political meaning of the Social Market Economy and the Economic Miracle in West Germany during the 1950s.The political meaning of economics contributed to conservative electoral success, constructed a new belief in the free market economy within West German society, and provided legitimacy and political stability for the new Federal Republic of Germany.

Table of Contents

List of Illustrations Acknowledgments List of Acronyms Introduction Chapter 1. Origins of the Social Market Economy and the Currency Reform of 1948 Chapter 2. Market or Planned? The 1949 Bundestag Election Chapter 3. The Korean Crisis, the Social Market Economy, and Public Opinion Chapter 4. Public Relations for the Social Market Economy: Die Waage Chapter 5. Creating a CDU/CSU Public Relations Machine: The 1953 Bundestag Election Chapter 6. The Triumph of the Economic Miracle: The CDU/CSU and the 1957 Bundestag Election Conclusion Bibliography Index

by "Nielsen BookData"

Related Books: 1-1 of 1

Details

Page Top