International marketing data and statistics, 2007
Author(s)
Bibliographic Information
International marketing data and statistics, 2007
(Marketing handbooks)
Euromonitor International, 2007
31st ed
- : [set]
- v. 1
- v. 2
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Note
Includes index in v. 2
Description and Table of Contents
Description
Now in its 31st edition, this highly acclaimed book presents hard-to-find demographic, economic and marketing data for 161 European countries. The value of this book is that research is presented in easy to use tables that allow comparisons between countries. At a glance you can compare similarities and differences in population, home ownership, expenditure trends, crime statistics and much more. It is an essential tool for every library and marketing department.
by "Nielsen BookData"