Marketing champions : practical strategies for improving marketing's power, influence, and business impact

著者

• Young, Roy A.
• Weiss, Allen M.
• Stewart, David W.

書誌事項

Marketing champions : practical strategies for improving marketing's power, influence, and business impact

Roy A. Young, Allen M. Weiss, and David W. Stewart

John Wiley a & Sons, c2006

注記

Includes bibliographical references and index

HTTP:URL=http://www.loc.gov/catdir/enhancements/fy0739/2007278801-t.html Information=Table of contents only

詳細情報

• NII書誌ID(NCID): BA83705222
• ISBN:
  • 0471744956
• LCCN: 2007278801
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Hoboken, NJ
• ページ数/冊数: xviii, 270 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5415
• 件名:
  • LCSH : Marketing