Graphic design : a new history
著者
書誌事項
Graphic design : a new history
Laurence King, c2007
- : hbk
- : pbk
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注記
Includes bibliographical references (p. 431-439) and index
ISBN13 for hbk. and pbk. in t.p. verso invalid
内容説明・目次
- 巻冊次
-
: pbk ISBN 9781856695114
内容説明
The history of graphic design is a very underpublished subject for such a widely studied discipline. Now Stephen Eskilson provides a scholarly and accessible account of the field from Gutenberg to today. His approach is distinctive in that, for the first time, the subject is fully discussed in the light of prevailing political, social, military, and economic conditions, nationalism and gender, so this book is ideal for course adoptions. Clearly designed and easy-to-follow, the book tells the story chronologically with key topics developed in more than one chapter by way of cultural comparison. It covers a host of different materials: book, journal, magazine, and album covers; photographs, prints, posters, logos and websites. Featured designers include Albers, Benton, Brody, Earls, Glaser, Morris, Rodchenko, Sagmeister, Scher and Toulouse-Lautrec. Logo designers Bass, Chermayeff & Geismar, and Rand receive substantial coverage. Pioneering typographers range from Garamond, Caslon and Morison to Hoefler, Licko and Carter.
目次
- Introduction
- Chapter 1 Art Nouveau I: A New Style for a New Culture
- Chapter 2 Art Nouveau II: Scotland, Austria, and Germany
- Chapter 3 Daddy, What Did You Design During the Great War?
- Chapter 4 Modern Art, Modern Graphic Design
- Chapter 5 Revolutions in Design
- Chapter 6 The Bauhaus and the New Typography
- Chapter 7 American Art Deco and the Second World War
- Chapter 8 The Triumph of the International Style
- Chapter 9 Postmodernism, the Return of Expression
- Chapter 10 Contemporary Graphic Design
- Conclusion
- Glossary
- Bibliography
- Index.
- 巻冊次
-
: hbk ISBN 9781856695121
内容説明
The history of graphic design is a very underpublished subject for such a widely studied discipline. Now, Stephen Eskilson provides a scholarly and accessible account of the field from Gutenberg to today. His approach is distinctive in that, for the first time, the subject is fully discussed in the light of prevailing political, social, military and economic conditions, nationalism, and gender. Clearly designed and easy-to-follow, the book tells the story chronologically with key topics developed in more than one chapter by way of cultural comparison. It covers a host of different materials: book, journal, magazine and album covers; photographs, prints, posters, logos and websites. Featured designers include Albers, Benton, Brody, Earls, Glaser, Morris, Rodchenko, Sagmeister, Scher and Toulouse-Lautrec. Logo designers Bass, Chermayeff & Geismar and Rand receive substantial coverage. Pioneering typographers range from Garamond, Caslon and Morison to Hoefler, Licko and Carter.
目次
- Introduction
- Chapter 1 Art Nouveau I: A New Style for a New Culture
- Chapter 2 Art Nouveau II: Scotland, Austria, and Germany
- Chapter 3 Daddy, What Did You Design During the Great War?
- Chapter 4 Modern Art, Modern Graphic Design
- Chapter 5 Revolutions in Design
- Chapter 6 The Bauhaus and the New Typography
- Chapter 7 American Art Deco and the Second World War
- Chapter 8 The Triumph of the International Style
- Chapter 9 Postmodernism, the Return of Expression
- Chapter 10 Contemporary Graphic Design
- Conclusion
- Glossary
- Bibliography
- Index.
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