The development of marketing theory and its philosophical underpinnings

著者

• Maclaran, Pauline
• Saren, Michael
• Tadajewski, Mark

書誌事項

The development of marketing theory and its philosophical underpinnings

edited by Pauline Maclaran, Michael Saren and Mark Tadajewski

（SAGE library of marketing, . Marketing theory ; v. 1）

Sage, 2008

注記

Includes bibliographical references

ISBN for subseries: 9781847870001

• NII書誌ID(NCID): BA84448045
• LCCN: 2007927665
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Los Angeles
• ページ数/冊数: xxxvii, 373 p.
• 大きさ: 25 cm
• 親書誌ID:
  • BA8005120X