Strategic management : competitiveness and globalization
著者
書誌事項
Strategic management : competitiveness and globalization
Thomson/South-Western, c2007
7th ed
- [Cases]
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注記
Includes bibliographical references
内容説明・目次
内容説明
With 30 all-new cases and thorough guides to reading each of them, STRATEGIC MANAGEMENT AND CASES is the best casebook of its kind on the market. With STRATEGIC MANAGEMENT AND CASES, you'll not only learn from the biggest stars of the corporate world, you'll also discover key strategies that smaller companies have used to succeed. And because this edition comes loaded up with study tools, this management casebook will be your go-to resource during test time as well.
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