Guanxi and business strategy : theory and implications for multinational companies in China
Author(s)
Bibliographic Information
Guanxi and business strategy : theory and implications for multinational companies in China
（Contributions to management science）
Physica-Verlag, c2007
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Description and Table of Contents
Description
This book examines a topic of paramount importance to those doing business with China: the impact of personal relationships (guanxi) on business affairs. It shows that the commercial utilization of guanxi with suppliers, customers, competitors and authorities yields significant sustainable competitive advantages. Coverage also assesses guanxi-based business strategies in terms of compliance with legal and ethical standards.
Table of Contents
The Guanxi System.- Guanxi-Based Business Strategies.- Discussion.
by "Nielsen BookData"
