Greater good : how good marketing makes for better democracy

Bibliographic Information

Greater good : how good marketing makes for better democracy

John A. Quelch, Katherine E. Jocz

Harvard Business Press, c2007

Available at  / 5 libraries

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Note

Includes bibliographical references and index

Details

  • NCID
    BA84812035
  • ISBN
    • 9781422117354
  • LCCN
    2007029812
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Boston, Mass.
  • Pages/Volumes
    viii, 331 p.
  • Size
    25 cm
  • Classification
  • Subject Headings
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