Successful proposal strategies for small businesses : using knowledge management to win government, private-sector, and international contracts
著者
書誌事項
Successful proposal strategies for small businesses : using knowledge management to win government, private-sector, and international contracts
（The Artech House technology management and professional development library / Bruce Elbert, series editor）
Artech House, c2005
4th ed.
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注記
Includes bibliographical references (p. 525-543) and index
内容説明・目次
内容説明
Newly expanded and thoroughly revised to reflect and meet the demands of a high-velocity global business environment, the Fourth Edition of this popular book and its companion CD-ROM help small and mid-sized businesses as well as non-profit organizations and public-sector agencies to achieve effective, efficient, and disciplined business development, proposal development, and knowledge management (KM) processes. Among an extensive array of updates and new material, the Fourth Edition discusses storytelling as a proposal art, the value of front-end proposal planning and storyboarding, the importance of honoring the customer mission in proposals, and the latest trends in performance-based acquisition (PBA). CD-ROM Included! Features a searchable directory of government agencies, easy-to-use proposal templates, and an extensive list of acronyms.
目次
Competitive Proposals and Small Business. Strategic Partnering and Sub Contracting. Request for Proposals. Private-Sector Solicitation Requests. The Federal Acquisition Process: Emerging Directions. The Proposal Life Cycle. Major Proposal Components. The Role of the Proposal Manager. Human and Organizational Dynamics of the Proposal Process. Controlling Bid and Proposal Costs. Leveraging Business Complexity in a Knowledge-Based Economy.
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