Doing focus groups

著者

• Barbour, Rosaline S.

書誌事項

Doing focus groups

Rosaline Barbour

（The SAGE qualitative research kit, 4）

SAGE, 2007

注記

Includes bibliographical references (p. [159]-171) and indexes

内容説明・目次

内容説明

Focus groups are an ever popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides practical advice on planning and organizing successful groups. Rose Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analysing data.

目次

Introducing Focus Groups Uses and Abuses of Focus Groups Underpinnings of Focus Group Research Research Design Sampling Practicalities of Planning and Running Focus Groups Ethics and Engagement Generating Data Starting to Make Sense of Focus Group Data Analytical Challenges in Focus Group Research Realizing the Full Potential of Focus Groups

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA84995015
• ISBN:
  • 9780761949787
• LCCN: 2006938286
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Los Angeles
• ページ数/冊数: xv, 174 p.
• 大きさ: 24 cm
• 分類:
  • DC : 301.01
• 件名:
  • LCSH : Qualitative research -- Methodology
• 親書誌ID:
  • BA84993993