書誌事項

Doing focus groups

Rosaline Barbour

(The SAGE qualitative research kit, 4)

SAGE, 2007

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注記

Includes bibliographical references (p. [159]-171) and indexes

内容説明・目次

内容説明

Focus groups are an ever popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides practical advice on planning and organizing successful groups. Rose Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analysing data.

目次

Introducing Focus Groups Uses and Abuses of Focus Groups Underpinnings of Focus Group Research Research Design Sampling Practicalities of Planning and Running Focus Groups Ethics and Engagement Generating Data Starting to Make Sense of Focus Group Data Analytical Challenges in Focus Group Research Realizing the Full Potential of Focus Groups

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