An investigation of factors affecting the quality of the relationship between franchisee and franchisor and its impact on franchisee's performance, satisfaction, and commitment : a study of the restaurant franchise system

Author(s)

• Lee, Soo Bum

Bibliographic Information

An investigation of factors affecting the quality of the relationship between franchisee and franchisor and its impact on franchisee's performance, satisfaction, and commitment : a study of the restaurant franchise system

Soo Bum Lee

UMI Dissertation Services, c1999

Note

Thesis (Ph.D.)--Virginia Polytechnic Institute and State University, 1999

Includes bibliographical references (p. 157-194)

UMI no.: 9923369

• NCID: BA85255331
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Ann Arbor, Mich.
• Pages/Volumes: x, 228 p.
• Size: 23 cm
• Subject Headings:
  • FREE : franchising foodservice industry structural equations modeling quality relationship franchisee franchisor