An investigation of factors affecting the quality of the relationship between franchisee and franchisor and its impact on franchisee's performance, satisfaction, and commitment : a study of the restaurant franchise system
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An investigation of factors affecting the quality of the relationship between franchisee and franchisor and its impact on franchisee's performance, satisfaction, and commitment : a study of the restaurant franchise system
UMI Dissertation Services, c1999
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注記
Thesis (Ph.D.)--Virginia Polytechnic Institute and State University, 1999
Includes bibliographical references (p. 157-194)
UMI no.: 9923369