Mass customization information systems in business

著者

    • Blecker, Thorsten
    • Gerhard, Friedrich

書誌事項

Mass customization information systems in business

Thorsten Blecker, Gerhard Friedrich

(Premier reference source)

Information Science Reference, c2007

  • : hardcover

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注記

Summary: "This book describes original, innovative works on IT systems for mass customization, and provides a multitude of solutions, tools, concepts and successful realizations of IT systems for mass customization. It discusses state-of-the-art mass customization while depicting the importance of IT in making the strategy function efficiently in order to support the business processes required for manufacturing individualized products"--Provided by publisher

Includes bibliographical references and index

HTTP:URL=http://www.loc.gov/catdir/toc/ecip075/2006039660.html Information=Table of contents only

内容説明・目次

内容説明

Mass customization is a business strategy that aims at satisfying an individual customer's needs with near mass production efficiency. ""Mass Customization Information Systems in Business"" provides original and innovative research on IT systems for mass customization. It is a wide-ranging reference collection of chapters describing the solutions, tools, and concepts needed for successful realization of these systems. Mass customized markets, product modeling, and supply chain management are explored in precise detail. This Premier Reference Source provides a comprehensive investigation of the business processes required for manufacturing individualized products.

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