Going dirty : the art of negative campaigning
Author(s)
Bibliographic Information
Going dirty : the art of negative campaigning
Rowman & Littlefield, 2007, c2006
- : pbk
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Note
"First paperback edition 2007"--T.p. verso
Includes bibliographical references (p. 253-258) and index
Description and Table of Contents
Description
"Going Dirty" is a history of negative campaigning in American politics and an examination of how candidates and political consultants have employed this often-controversial technique. The book includes case studies on notable races throughout the television era in which new negative campaign strategies were introduced, or existing tactics were refined and amplified upon.
by "Nielsen BookData"