International business and tourism : global issues, contemporary interactions
著者
書誌事項
International business and tourism : global issues, contemporary interactions
（Routledge international series in tourism, business and management）
Routledge, 2008
- : hbk
- : pbk
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注記
Includes bibliographical references and index
内容説明・目次
- 巻冊次
-
: hbk ISBN 9780415424301
内容説明
Whether it's bungee jumping in Queenstown or visiting the Guinness factory in Dublin, where we travel - and what we do when we get there - has changed significantly in the past twenty years. This innovative textbook explores what is possibly the most unrecognized of international service industries, placing tourism in the context of contemporary globalization and trade-in services. It provides new perspectives on tourism as a form of international business, and the implications for firms, the state and individuals.
Split into four separate sections, with introductions outlining the key themes in each, it examines important topics such as:
the role of governance and regulation in tourism services
the effects of increased global mobility on tourism entrepreneurship
how tourism businesses are becoming internationalized
why other business sectors are increasingly interested in tourism.
Case studies are used throughout to highlight important issues, from developments in the aviation industry to the rise of working holidays. This book gets to the core of a crucial service industry, and is essential reading for any researcher or student of tourism or international business.
目次
Section 1: Framing International Business and Tourism - Governance and Regulation Section 2: The Internationalisation of Tourism Businesses Section 3: The Internationalisation of Tourism: Practices and Processes Section 4: Tourism and Destinations in the Internationalisation of Business
- 巻冊次
-
: pbk ISBN 9780415424318
内容説明
Whether it's bungee jumping in Queenstown or visiting the Guinness factory in Dublin, where we travel - and what we do when we get there - has changed significantly in the past twenty years. This innovative textbook explores what is possibly the most unrecognized of international service industries, placing tourism in the context of contemporary globalization and trade-in services. It provides new perspectives on tourism as a form of international business, and the implications for firms, the state and individuals.
Split into four separate sections, with introductions outlining the key themes in each, it examines important topics such as:
the role of governance and regulation in tourism services
the effects of increased global mobility on tourism entrepreneurship
how tourism businesses are becoming internationalized
why other business sectors are increasingly interested in tourism.
Case studies are used throughout to highlight important issues, from developments in the aviation industry to the rise of working holidays. This book gets to the core of a crucial service industry, and is essential reading for any researcher or student of tourism or international business.
目次
Section 1: Framing International Business and Tourism - Governance and Regulation Section 2: The Internationalisation of Tourism Businesses Section 3: The Internationalisation of Tourism: Practices and Processes Section 4: Tourism and Destinations in the Internationalisation of Business
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