Handbook of consumer psychology

Author(s)

• Haugtvedt, Curtis P.
• Herr, Paul M.
• Kardes, Frank R.

Bibliographic Information

Handbook of consumer psychology

edited by Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes

（Marketing and consumer psychology series / Curtis P. Haugtvedt, series editor, 4）

Lawrence Erlbaum Associates, c2008

• : hardcover

Note

Imprint varies: Psychology Press

Includes bibliographical references and indexes

Details

• NCID: BA86038099
• ISBN:
  • 9780805856033
• LCCN: 2007017528
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xvi, 1273 p.
• Size: 26 cm
• Classification:
  • LCC : HF5415.32
  • DC22 : 658.8/342
• Subject Headings:
  • LCSH : Consumer behavior
  • LCSH : Decision making
  • LCSH : Marketing -- Psychological aspects
  • LCSH : Advertising -- Psychological aspects
• Parent Bibliography ID:
  • BA65585537