Managing corporate brands : a new approach to corporate communication

Author(s)

Bibliographic Information

Managing corporate brands : a new approach to corporate communication

Marcos Ormeño ; with a foreword by Ralph Berndt

（Gabler Edition Wissenschaft）

Deutscher Universitäts-Verlag, 2007

1. Aufl

Available at  / 4 libraries

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Note

Includes bibliographical references

Related Books： 1-1 of 1

Details

  • NCID
    BA86132541
  • ISBN
    • 9783835007819
  • Country Code
    gw
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Wiesbaden
  • Pages/Volumes
    xxiii, 322 p.
  • Size
    21cm
  • Parent Bibliography ID
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