Powers of persuasion : the inside story of British advertising, 1951-2000

Author(s)

• Fletcher, Winston

Bibliographic Information

Powers of persuasion : the inside story of British advertising, 1951-2000

Winston Fletcher

Oxford University Press, 2008

Note

Includes bibliographical references (p. [256]-265) and index

Details

• NCID: BA8733886X
• ISBN:
  • 9780199228010
• LCCN: 2008004129
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Oxford ; New York
• Pages/Volumes: 288 p., [16] p. of plates
• Size: 25 cm
• Classification:
  • LCC : HF5813.G7
  • DC22 : 659.10941
  • DC : 659.1
• Subject Headings:
  • LCSH : Advertising -- Great Britain -- History -- 20th century