The venturesome economy : how innovation sustains prosperity in a more connected world
著者
書誌事項
The venturesome economy : how innovation sustains prosperity in a more connected world
Princeton University Press, c2008
- : hbk
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注記
Includes bibliographical references (p. 483-497) and index
内容説明・目次
内容説明
Many warn that the next stage of globalization - the offshoring of research and development to China and India - threatens the foundations of Western prosperity. But in "The Venturesome Economy", acclaimed business and economics scholar Amar Bhide shows how wrong the doomsayers are. Using extensive field studies on venture-capital-backed businesses to examine how technology really advances in modern economies, Bhide explains why know-how developed abroad enhances - not diminishes - prosperity at home, and why trying to maintain the U.S. lead by subsidizing more research or training more scientists will do more harm than good.When breakthrough ideas have no borders, a nation's capacity to exploit cutting-edge research regardless of where it originates is crucial: 'venturesome consumption' - the willingness and ability of businesses and consumers to effectively use products and technologies derived from scientific research - is far more important than having a share of such research. In fact, a venturesome economy benefits from an increase in research produced abroad: the success of Apple's iPod, for instance, owes much to technologies developed in Asia and Europe.
Many players - entrepreneurs, managers, financiers, salespersons, consumers, and not just a few brilliant scientists and engineers - have kept the United States at the forefront of the innovation game. As long as their venturesome spirit remains alive and well, advances abroad need not be feared. Read "The Venturesome Economy" and learn why - and see how we can keep it that way.
目次
Preface ix Introduction 1 Book 1: Cautious Voyagers Why VC-Backed Businesses Still Favor Home 31 1. VCs in New Ventureland 41 2. Advancing the Frontier: The Nature of Mid-level Innovation 59 3. Marketing: Edging into International Arenas 101 4. Offshoring: The Ins and Outs 152 5. Founders and Staff: Global at Home 206 6. On Methods and Models 239 Book 2: Embrace or Resist? 251 7. Alarmist Arguments 257 8. The Reassuring Realities of Modern Cross-Border Flows 272 9. Valuable Differences 287 10. Serving the Service Economy 296 11. Venturesome Consumption 308 12. Winning by Using 324 13. Nondestructive Creation 341 14. Immigrants: Uppers or Downers? 356 15. The Elusive Underpinnings 380 16. First Do No Harm 411 Acknowledgments 439 Appendix:Tables 443 Notes 461 References 483 Index 499
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