Innovation orientation, innovativeness and innovation success
著者
書誌事項
Innovation orientation, innovativeness and innovation success
（Zeitschrift für Betriebswirtschaft, Special issue 2/2007）
Gabler, 2007
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注記
Includes bibliographical references
内容説明・目次
内容説明
The contributions of this special issue refer to the multidimensional construct "innovativeness", its complex relationships with innovation success, and its antecedents.
目次
Innovativeness and Innovation Success The Impact of Conceptualizing the Dependent Variable in Innovation Success Factor Studies How a Corporate Mindset drives Product Innovativeness Innovation Strategy Explored: Innovation Orientation's Strategy Preconditions and Market Performance Outcomes Facilitating information flow across organizational interfaces for successful innovation projects - the impact of product innovativeness Organisational Culture and Fuzzy Front End Performance in New Product Development
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