International business : environments and operations

書誌事項

International business : environments and operations

John D. Daniels, Lee H. Radebaugh, Daniel P. Sullivan

Prentice Hall, c2009

12th ed

  • : hardcover

大学図書館所蔵 件 / 7

この図書・雑誌をさがす

注記

Includes bibliographical references and indexes

内容説明・目次

内容説明

For undergraduate and graduate level international business courses. International Business, 12/e is an authoritative and engaging voice on conducting business in international markets.

目次

Preface xxvii About the Authors xxxvii Part I: BACKGROUND FOR INTERNATIONAL BUSINESS 2 1 Globalization and International Business 2 Part II: COMPARATIVE ENVIRONMENTAL FRAMEWORKS 44 2 The Cultural Environments Facing Business 44 3 The Political and Legal Environments Facing Business 86 4 The Economic Environment 118 5 Globalization and Society 160 Part III: THEORIES AND INSTITUTIONS: TRADE AND INVESTMENT 200 6 International Trade and Factor Mobility Theory 200 7 Governmental Influence on Trade 238 8 Cross-National Cooperation and Agreements 266 Part IV: WORLD FINANCIAL ENVIRONMENT 304 9 Global Foreign Exchange Markets 304 10 The Determination of Exchange Rates 340 Part V: GLOBAL STRATEGY, STRUCTURE, AND IMPLEMENTATION 370 11 The Strategy of International Business 370 12 Country Evaluation and Selection 410 13 Export and Import Strategies 450 14 Direct Investment and Collaborative Strategies 482 15 The Organization of International Business 518 Part VI: MANAGING INTERNATIONAL OPERATIONS 558 16 Marketing Globally 558 17 Global Manufacturing and Supply Chain Management 598 18 International Accounting Issues 630 19 The Multinational Finance Function 670 20 Human Resource Management 704

「Nielsen BookData」 より

詳細情報

ページトップへ