Consuming traditions : modernity, modernism, and the commodified authentic

Author(s)
    • Outka, Elizabeth
Bibliographic Information

Consuming traditions : modernity, modernism, and the commodified authentic

Elizabeth Outka

(Modernist literature & culture / Kevin J.H. Dettmar & Masrk Wollaeger, series editors)

Oxford University Press, 2009

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Note

Includes bibliographical references ( p. 199-207) and index

Description and Table of Contents

Description

In an unprecedented phenomenon that swept across Britain at the turn of the nineteenth century, writers, advertisers, and architects began to create and sell images of an authentic cultural realm paradoxically considered outside the marketplace. Such images were located in nostalgic pictures of an idyllic, pre-industrial past, in supposedly original objects not derived from previous traditions, and in the ideal of a purified aesthetic that might be separated from the mass market. Presenting a lively, unique study of what she terms the "commodified authentic," Elizabeth Outka explores this crucial but overlooked development in the history of modernity with a piercing look at consumer culture and the marketing of authenticity in late nineteenth- and early twentieth-century Britain.

Table of Contents

  • PART ONE: COMMODIFIED NOSTALGIA AND THE COUNTRY AESTHETIC
  • PART TWO: URBAN AUTHENTICITIES

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