Innovating at the top : how global CEOs drive innovation for growth and profit
著者
書誌事項
Innovating at the top : how global CEOs drive innovation for growth and profit
(Think: act : international management knowledge series)(INSEAD business press)
INSEAD Business Press : Roland Berger Strategy Consultants , Palgrave Macmillan, 2009
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注記
Includes index
内容説明・目次
内容説明
This book is a collection of eye-opening interviews with CEOs from major international corporations - Nokia, Unilever, Toyota and Bosch are just some of the many included. The CEOs discuss their innovative approaches to new challenges and opportunities in their business. A fascinating insight into the minds of global leaders.
目次
- Introduction Reality-Based Analysis, First Principles, and Transparent Review to Stimulate Innovation
- J. Balsillie Innovation Is Not A Process
- G. W. Buckley Business Strategy and Disciplined Process to Manage Open Network Platforms
- P. Cescau Strict Attention to Customer Needs
- F. Cho Innovation Mindset Supported by Processes and Substantial Resources
- F. Fehrenbach Organize Global Diversity, Partners to Anticipate Change
- O. Kallasvuo Process and Organization more Important than Invention
- H. Kagermann Informed Decision-Makers in Collegial, Supportive Environment
- A. Levinson Culture of Meritocracy, Openness, Youth, New Ideas
- N. R. Narayana Murthy Conclusion
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