Guide to managerial communication : effective business writing and speaking

著者

書誌事項

Guide to managerial communication : effective business writing and speaking

by Mary Munter

（The Prentice Hall guides to advanced communication / Mary Munter）

Prentice Hall, c2009

8th ed

大学図書館所蔵 件 / 全5件

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注記

Bibliography: p. 179-182

Includes index

内容説明・目次

内容説明

Guide to Managerial Communication is a clear, concise, practical text for effective written and oral communication in a managerial, business, government, or professional context. The Eighth Edition adds contemporary content throughout.

目次

INTRODUCTION I. COMMUNICATION STRATEGY Communicator Strategy Audience Strategy Message Strategy Channel Choice Strategy Culture Strategy Strategy Checklist Guide to the Guide II. WRITING: COMPOSING EFFICIENTLY General Composing Techniques Special Composing Techniques III. WRITING: MACRO ISSUES Document Design for "High Skim Value" Signposts to Show Connection Effective Paragraphs or Sections IV. WRITING: MICRO ISSUES Editing for Brevity Choosing a Style Writing Checklists V. SPEAKING: VERBAL STRUCTURE Tell/Sell Presentations Questions and Answers Consult/Join Meetings Other Speaking Situations VI. SPEAKING: VISUAL AIDS Designing the Presentation as a Whole Designing Each Individual Slide Choosing Visual Aid Equipment Practicing with Visual Aids VII. SPEAKING: NONVERBAL SKILLS Nonverbal Delivery Skills Nonverbal Listening Skills Speaking Checklists APPENDICES Appendix A: Inclusive Language Appendix B: Grammar and Usage Appendix C: Punctuation BIBLIOGRAPHY INDEX

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