International business : environments and operations
Author(s)
Bibliographic Information
International business : environments and operations
Pearson Education International, c2009
12th ed., Pearson international ed
- : pbk
Available at / 4 libraries
-
No Libraries matched.
- Remove all filters.
Note
Includes bibliographical references and indexes
Description and Table of Contents
Description
For undergraduate and graduate level international business courses.
International Business, 12/e is an authoritative and engaging voice on conducting business in international markets.
Table of Contents
Preface xxvii
About the Authors xxxvii
Part I: BACKGROUND FOR INTERNATIONAL BUSINESS 2
1 Globalization and International Business 2
Part II: COMPARATIVE ENVIRONMENTAL FRAMEWORKS 44
2 The Cultural Environments Facing Business 44
3 The Political and Legal Environments Facing Business 86
4 The Economic Environment 118
5 Globalization and Society 160
Part III: THEORIES AND INSTITUTIONS: TRADE AND INVESTMENT 200
6 International Trade and Factor Mobility Theory 200
7 Governmental Influence on Trade 238
8 Cross-National Cooperation and Agreements 266
Part IV: WORLD FINANCIAL ENVIRONMENT 304
9 Global Foreign Exchange Markets 304
10 The Determination of Exchange Rates 340
Part V: GLOBAL STRATEGY, STRUCTURE, AND IMPLEMENTATION 370
11 The Strategy of International Business 370
12 Country Evaluation and Selection 410
13 Export and Import Strategies 450
14 Direct Investment and Collaborative Strategies 482
15 The Organization of International Business 518
Part VI: MANAGING INTERNATIONAL OPERATIONS 558
16 Marketing Globally 558
17 Global Manufacturing and Supply Chain Management 598
18 International Accounting Issues 630
19 The Multinational Finance Function 670
20 Human Resource Management 704
by "Nielsen BookData"