Understanding media theory

著者

• Williams, Kevin

書誌事項

Understanding media theory

Kevin Williams

Hodder Education, 2003

• : pbk

注記

Bibliography: p. 234-259

内容説明・目次

内容説明

Understanding Media Theory is an accessible introduction to mass media theory. The book emphasizes the importance of using theory not only to make sense of the role of the media in society but also to understand particular aspects of the process of mass communication. This is an introduction to theory which students can understand and enjoy.

目次

• What is media theory?
• production
• content
• reception
• media policy and research.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA89162684
• ISBN:
  • 9780340719046
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: vi, 266 p.
• 大きさ: 24 cm
• 分類:
  • DC21 : 302.23
• 件名:
  • LCSH : Mass media