Sport management : principles and applications
著者
書誌事項
Sport management : principles and applications
（Sport management series）
Butterworth-Heinemann, 2009
2nd ed
- : pbk
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注記
Includes bibliographical references and index
"Butterworth-Heinemann is an imprint of Elsevier."
内容説明・目次
内容説明
Sport Management: principles and applications second edition provides a comprehensive introduction to the practical application of management principles within sport organisations. Ideal for all students studying sport management at an introductory level, it presents an international balanced view between accepted practice and what research evidence tells us about the application of a range of management principles and practices in sport.
Structured in two parts it offers an introduction and explanation of the structure of the sport industry and covers the fundamental management issues unique to sport including: strategy, human resource management, leadership, finance, marketing, governance and performance management.
Each chapter has a coherent learning structure complete with international case studies and accompanying online lecturer and student support material which:
presents a conceptual overview of the focus for the chapter
presents accepted practice supported by specific organisational examples at the community, state/provincial, national and professional level, these organisations will include examples specifically from the UK, Australia and New Zealand
presents one big case for analysis per chapter, which is supported by online diagnostics and tutor resource materials
presents research findings from around the globe
presents a summary of guiding principles for the focus of the chapter based on a balanced view of practice and research
presents a section of teaching and learning resources including a review questions, further reading, relevant websites
provides online access to PowerPoints per chapter, tutorial activities per chapter and test bank of multiple choice questions for students per chapter
This book combines clearly explained theory with a variety of pedagogical features that make it essential for students and teachers of sport management.
目次
Preface 1. Sport management 2. The role of the state in sport development 3. Nonprofit sport 4. Professional sport 5. Strategic sport management 6. Organizational structure 7. Human resource management 8. Leadership 9. Organizational culture 10. Financial management 11. Sport marketing 12. Sport governance 13. Performance management Bibliography
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