Raising funds with friends groups : a how-to-do-it manual for librarians

書誌事項

Raising funds with friends groups : a how-to-do-it manual for librarians

Mark Herring

(How-to-do-it manuals for libraries / series editor, Bill Katz, no. 128)

Neal-Schuman, 2004

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

Are friends groups really a viable way to raise significant funds? Yes, says Mark Herring, who offers step-by-step advice on how to form or restructure friends groups in academic and public libraries. He covers establishing and organizing a steering committee, marketing, communicating with your membership one-on-one and via newsletters, advocacy and support, event programming, publicity, affordable feasibility studies, perpetual programs, and more. A special section shows how to use the Friends Group's Web site to raise funds. This essential guide will help you revitalize existing relationships and create new opportunities.

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